Governance • Growth • Accountability

About YQ Business Assurance

We combine disciplined business consulting with ROI-focused digital marketing. Our promise: simple systems, measurable KPIs, and a weekly execution rhythm that small and mid-sized Indian companies can actually run.

Consulting

Process maps, SOPs, MBR packs, compliance trackers, and cost/margin plays that compound.

Marketing

PPC, Meta, SEO, landing pages, automation, and attribution for predictable revenue.

Our Story

YQ Business Assurance was set up to bridge a practical gap—Indian SMEs often have the ambition and market, but lack simple, durable systems to scale. We focus on two levers: operational clarity and accountable demand generation. The combination reduces waste, accelerates execution, and compounds growth.

Instead of heavy frameworks, we implement lightweight SOPs, clear RACI, and KPI dashboards. On the marketing side, we prioritise channels that match unit economics and deploy automation where manual follow-ups cause leakage.

What makes us different

  • Weekly sprints with owners, not vague to-dos
  • MBR pack that drives decisions, not slides
  • Budgets, approvals, and access hygiene baked-in
  • PPC/SEO plans tied to CAC & payback windows
  • Automation to save ops time and prevent lead drops

Mission & Values

Mission

Enable sustainable, measurable growth through clarity of metrics, compliant operations, and accountable marketing.

Values

  • Integrity over optics
  • Data before opinions
  • Simplicity and speed
  • Outcome ownership

Operating Rhythm

Weekly sprints, monthly reviews, and quarterly resets—always tied to KPIs and owners.

Leadership Structure

Managing Director

Strategy, governance, partnerships, and key decisions.

Head of Consulting

Operations, finance, compliance programs, and MBR quality.

Head of Digital Marketing

PPC, SEO, social, analytics, experimentation, and automation.

How We Work

01

Assess

90-minute discovery and current-state review.

02

Plan

30-day roadmap with KPIs, owners, and cadence.

03

Execute

Sprint cycles, reviews, and automation where needed.

04

Measure

Transparent reporting and iterative improvements.